Making Your Website Work For Your Business.
There are all types of technology used to design and develop websites. When creating a business website, many designers are focused on the design or technology rather than the business goals of the site being created. Here are three rules that focus on the why rather than the how.
Concentrate on Content.
We’ve all heard that “Content is King.” Well developed content gets visitors to your site and gives them the information they need to make a purchasing decision.
Focus on clear navigation.
What you may use as industry jargon may not be the same as your potential client. Use the most accepted terms in your navigation.
Use your friends, family, and customers to test your site’s usability.
I always wonder if my grandmother can find the relavant content to help me determin if the navigation is clear.
