Atlanta Web Design Company – DoubleDome Web Technologies

1. Hundreds of thousands of businesses advertise on Google AdWords but 80% of Google’s US revenue comes from about 1.5% of the advertisers (large companies such as Amazon, eBay, BizRate, etc., source: SEMrush).

2. The overall industry average click fraud rate in Q2 was 12.7%. That’s down from 13.8% for Q1 2009 and from the 16.2% rate reported for Q2 2008. (source: ClickForensics)Click fraud is a type of Internet crime that occurs in pay per click online advertising when a person, automated script or computer program imitates a legitimate user of a web browser clicking on an ad, for the purpose of generating a charge per click without having actual interest in the target of the ad’s link.

3. The paid clicks in Q2/2009 were up 15 percent year-over-year, but down 2 percent from the first quarter. (source: Google Q2/2009 earnings summary)

Christopher Bradley PPC Management, SEO Services Google Adwords, paid ad campaigns, PPC

Twitter is launching the first phase of a two-part effort to monetize the microblog, according to co-founder Biz Stone. The first step, which should begin in about a week, will educate both individual users and larger marketing concerns about available tools and services. For the second step, which probably will be in the fall, Twitter will certify businesses to use the services, or it could try to monetize the information it garners from users.

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Christopher Bradley SEO Services, Web Design twitter

fyi

We are busy working on our improved crawler and plan to ramp up its workload as we move toward the goal of putting it into full production. As a result, webmasters may begin seeing an increased amount of traffic from the new bot on their sites.

Christopher Bradley SEO Services search engine optimization, seo