A fantastic way to get customers to an e-commerce website is through social media. Having someone that is dedicated to promoting your products in unique ways on your social media accounts can have a significant impact on sales. If you have an ecommerce web designer, make sure you choose pictures with them that also look […]
»Read MoreMany times, a business owner focuses on the quality of the brand they supply a customer and put customer service on the back burner. Customer service becomes something that ends up playing catch-up with sales. Training on customer service for the brand should coincide with the ecommerce web designer doing the work to get the […]
»Read MoreMany shoppers want to handle a product before they buy it. Shoppers may even want to try on clothes or shoes before they buy them. There are ways to give a shopper the ability to experience the product without touching the product. This is important for online sales of items a consumer typically buys in […]
»Read MoreWhile Kim Kardashian promotes products that slim down a body and Kylie Cosmetics has major growth is it time to start considering how much these products can change a generation? Is it socially irresponsible or just good marketing that makes a product go viral? How Does Influencer Marketing Work? Influencer marketing is a practice that […]
»Read MoreE-commerce is expected to escalate by 246.15% by 2021. This is after a reported increase of 1.3 trillion to 4.5 trillion in 2021. E-commerce is rapidly consuming current economic practices. Physical stores often can’t compete without implementing e-commerce practices and options. In fact, over 56% of in-store purchases are now influenced by internet commerce. If […]
»Read MoreSmartphones have become a staple in our daily lives and have picked up 40 percent of the e-commerce industry. Consumers look and research on their phones when they want to find a specific product or locate a store where it’s sold. However, mobile conversion rates are 50 percent less than conversion rates from a desktop […]
»Read MoreE-commerce is the future, and capitalizing on customers is the number one goal. A new year is an opportunity to gain insight and create new strategies to appeal to customers in 2018. Pay close attention to these seven e-commerce trends for the year. Importance of e-mail Businesses are e-mailing customers more often to stay relevant. […]
»Read MoreSellers need to optimize their content for search engines to allow prospective customers to find their business. E-commerce is rapidly changing with the addition of voice-only searching and ordering products. Search engine optimizers need to be ready to handle the changes swiftly. This article examines how mobile-first indexing could impact Google’s platform along with the […]
»Read MoreExperian released their Global Fraud and Identity report and stated the issue of fraud affects nearly ¾ of businesses, 72 percent to be exact. The study involved 500 business executives in 11 different markets worldwide and more than 5,500 consumers. The situation seems to be stagnant, as businesses report that fraud has been the same […]
»Read MoreIn 1992, the Supreme Court rendered a decision in the case of Quill Corp. v. North Dakota that limited states’ ability to collect taxes on digital businesses. Now that digital business is a much bigger part of the economy, it seems that the government wants a bigger piece of the pie. 35 states are arguing […]
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