By Jim Clanin
Web design usability guidelines have been the same for years. There will always be something new in the media or technology. The latest and greatest Facebook or Twitter is great, but how do you relate those to your primary business focus? The fact is that unless you have basic web design usability down, these new technologies merely mask your sites fatal flaws.
The most significant design flaws effecting business value generally ignore the following:
- Communicate clearly so that users understand you. Users allocate minimal time to initial website visits, so you must quickly convince them that the site’s worthwhile.
- Provide information users want. Users must be able to easily determine whether your services meet their needs and why they should do business with you.
- Offering simple, consistent page design, clear navigation, and an information architecture that puts things where users expect to find them.
Get these three right, and you will enhance your site’s credibility, ease a user’s way through the site, and do far more for the site’s business value.
DoubleDome Digital Marketing is an Atlanta web design company that provides a full range of Internet Marketing services including Custom Web Design, E-commerce Design, Mobile Web Design, Flash Design, Search Engine Optimization, Email Marketing Service, Website Support and Web Hosting. DoubleDome is a single point-of-contact for all Internet marketing services for corporate websites, Ad Agency Outsourcing, Business web design and retail e-commerce across the country. For more information about DoubleDome, please visit their website: www.doubledome.com.
