Blog: Search Engine Optimization

Organic Might be Going Going Away: What Google’s Shift to Paid Ads Means

Even an SEO company would be surprised by the recent shift in Google’s policies. Whether you’re an SEO expert, business owner, or marketer, you should now about the shift away from organic into paid results that Google is doing. And you want to use the right techniques and strategies to adjust. Otherwise, you could miss […]

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The top of Search Engine Mountain

It is easy to get buried in the avalanche of sites that appear when people look for your services in their preferred search engine. When developing online content for a business or blog you want your site to be seen as early in the results as possible. That’s where search engine optimization (SEO) comes into […]

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What to Watch Out For When Choosing a SEO Firm

Using the services of a SEO company can help your business achieve its online marketing goals by making your website more visible in search results for keywords your customers are using. But in order to get the results you deserve at a fair cost, you need to be careful in choosing the SEO firm you […]

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Five On-Page SEO Tips for Bloggers

Blogging is one of the best strategies you can have for your SEO campaign because blogs are naturally search engine friendly. Search engines love blogs because they are filled with text and links, and are basically webpages that are updated frequently and use very little HTML. Optimizing a blog is very simple and if you […]

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Taking the Mystery Out of SEO

In the genesis of search engine optimization (SEO), things looked very different than they do today. SEO was synonymous with black hat “tricks” such as keyword stuffing, content that was not human friendly, hidden text, and link building competitions. As of late SEO has become much less mysterious, and much more logical for the human […]

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SEO Strategies for a Successful Ecommerce Website

If your business is considering building a new ecommerce website, it’s critical to begin planning out your search engine optimization (SEO) strategies in the beginning stages as well. Even though SEO is widely known to be highly important, too often, businesses make it a second priority to the design of the website. Leaving this important […]

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How Will Your Website be Affected by Google Panda Update 4.2?

Google has announced a new update that will roll out over the coming months called Panda 4.2. If you’re not familiar with Panda, it is a change to Google’s search results ranking algorithm that made its first debut in February 2011. The goal was to differentiate between low-quality websites and high-quality websites and give higher […]

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Why SEO & Web Design Need to be Done Simultaneously

Search engine optimization (SEO) tends to be an afterthought for most companies when they launch a new website or website redesign. Many of our clients want to think about SEO after the site is up and running usually because they don’t understand the importance that one has on the other. SEO used to be thought […]

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Attract More Customers Through Link Building

As a small business owner, you may or may not have heard about link building and the benefits it can have on leading potential customers to your website. Link building is one element of a search engine optimization strategy, and a very important one I might add. In this blog, we will discuss exactly what […]

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Google Quality Update: Have your search results changed?

Have you noticed a change in your website’s search rankings? Well, we’re here to tell you, you’re not alone. Earlier this month, many SEOs noticed a significant change in their search rankings. Google makes many changes to its search algorithm, around 500-600 times each year, but this change seems to have made a much more […]

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