Blog: Search Engine Optimization

Headlining Your Social Media for SEO

The SEO consultant that you need working with you understands the connection between social media and SEO. Just as your blog headlines and ads must contain the right percentage of relevant keywords, your social media posts must also adhere to this optimization standard. Every word that you use online – video transcriptions, post headings, regular […]

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The Danger of Duplicate Content

Duplicate content is perhaps the least-understood SEO problem there is. Most webmasters don’t even know what exactly duplicate content is, let alone what its consequences are. In this blog, we are gong to take the time to explain what duplicate content is, what the dangers of having it on your site are, and the best […]

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Engagement Reigns Supreme Over SEO

A traditional SEO has specific goals in mind closely tied to numbers. The strategies examine the Google algorithm and how it changes as often as it does to optimize their client’s pages. Having goals geared in this direction means you don’t have a positive outlook going forward. When an SEO firm hires someone, their goal […]

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Organic Might be Going Going Away: What Google’s Shift to Paid Ads Means

Even an SEO company would be surprised by the recent shift in Google’s policies. Whether you’re an SEO expert, business owner, or marketer, you should now about the shift away from organic into paid results that Google is doing. And you want to use the right techniques and strategies to adjust. Otherwise, you could miss […]

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The top of Search Engine Mountain

It is easy to get buried in the avalanche of sites that appear when people look for your services in their preferred search engine. When developing online content for a business or blog you want your site to be seen as early in the results as possible. That’s where search engine optimization (SEO) comes into […]

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What to Watch Out For When Choosing a SEO Firm

Using the services of a SEO company can help your business achieve its online marketing goals by making your website more visible in search results for keywords your customers are using. But in order to get the results you deserve at a fair cost, you need to be careful in choosing the SEO firm you […]

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Five On-Page SEO Tips for Bloggers

Blogging is one of the best strategies you can have for your SEO campaign because blogs are naturally search engine friendly. Search engines love blogs because they are filled with text and links, and are basically webpages that are updated frequently and use very little HTML. Optimizing a blog is very simple and if you […]

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Taking the Mystery Out of SEO

In the genesis of search engine optimization (SEO), things looked very different than they do today. SEO was synonymous with black hat “tricks” such as keyword stuffing, content that was not human friendly, hidden text, and link building competitions. As of late SEO has become much less mysterious, and much more logical for the human […]

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SEO Strategies for a Successful Ecommerce Website

If your business is considering building a new ecommerce website, it’s critical to begin planning out your search engine optimization (SEO) strategies in the beginning stages as well. Even though SEO is widely known to be highly important, too often, businesses make it a second priority to the design of the website. Leaving this important […]

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How Will Your Website be Affected by Google Panda Update 4.2?

Google has announced a new update that will roll out over the coming months called Panda 4.2. If you’re not familiar with Panda, it is a change to Google’s search results ranking algorithm that made its first debut in February 2011. The goal was to differentiate between low-quality websites and high-quality websites and give higher […]

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