CASE STUDY -- Staffing Agency Digital Marketing

483 New Visitors, 120 Leads, 391% ROI in 30 days!

CTR: 8.18%

Averages typically range from 1% to 3%.

Conv. Rate: 24.84%

Average conversion rates can range from 2% to 5%.

Total Conv. 120

This includes phone call and inquiry form leads generated.

ROI: 391%

A 4X Return On Their Investment!

Case Study for Staffing Google Ads

About Our Client

A full-service contract staffing agency specializing in the construction, engineering, manufacturing, skilled trade, warehousing, office and clerical industries.

The Problem

Our client faced numerous marketing challenges, including rapid turnover, intense competition, local focus, talent shortages, difficulty measuring ROI, and fast changing industry trends. These factors made it difficult for them to build long-term relationships, differentiate themselves, and effectively market their services.

Our Solution

By leveraging Google Ads, we developed a targeted campaign specifically designed to attract high-value clients. Our precise targeting capabilities ensured that ads reached the most relevant audience, while detailed analytics provided valuable insights into campaign performance and ROI. The campaign’s flexibility allowed us to quickly adapt our strategy to changing market conditions, making it a more efficient and cost-effective solution compared to traditional methods. Google Ads’ prominence in search results helped us stand out among competitors and establish our agency as a leader in the staffing industry.

Spinnaker Case Study
strategy and buildout

Strategy and Setup

  • Dedicated Account Manager
  • Comprehensive On-boarding
  • Client Website Optimization
  • High Converting Landing Page Creation
Campaign Buildout Icon

Campaign Buildout

  • Search Ads
  • Re-targeting Ads
  • Display Ads
  • Video Ads
On-going Support and Optimization

Ongoing Support & Optimization

  • Daily Performance Monitoring
  • Weekly Keyword, Ad, Budget Optimization
  • Google Ads & Analytics Conversion Tracking
  • A/B Testing of Ads & Landing Pages
tracking and reporting icon

Tracking & Reporting

  • Real-Time Performance Reporting
  • Weekly Snapshot w Video Reviews
  • Monthly Detailed Reports
  • Immediate Communication On Strategy Changes

Google Ads Search Certified

Google Ads Display Certified

Google Ads Video Certified

Google My Business Certified

Google My Business Certified

analytics

Google Analytics Certified

Learn How We Can Boost Your Leads In Next 30 Days.

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