CASE STUDY -- Hospitality Digital Marketing

1630 New Visitors, 332 Leads, 610% ROI in 3 Months!

CTR: 12.2%

Averages typically range from 1% to 3%.

Conv. Rate: 20.39%

Average conversion rates can range from 2% to 5%.

Total Conv. 332

This includes booked, phone call & inquiry form leads generated.

ROI: 547%

A 5.5x Return On Their Investment!

Hospitality Google Ads Case Study

About Our Client

This client offers travel services to High-Net-Worth Individuals (HNWI) across the globe.

The Problem

Traditional marketing methods like print ads, TV commercials, and direct mail are expensive, especially for a niche market. Demand varies significantly based on factors like economic conditions, global events, and seasonal trends. Reaching a specific demographic (high-net-worth individuals) through traditional channels was challenging. It was also difficult to track the direct impact of traditional marketing efforts on revenue.

Our Solution

By leveraging Google Ads, we were able to create a highly effective campaign tailored specifically to the needs of high-net-worth individuals. Our precise targeting capabilities ensured that our ads reached the most relevant audience, while detailed analytics provided invaluable insights into campaign performance and return on investment. The platform’s flexibility allowed us to adjust our strategy in real-time to accommodate fluctuations in demand, making it a more efficient and cost-effective solution compared to traditional marketing methods. Moreover, Google Ads’ prominence in search results helped us stand out among competitors and drive significant brand visibility.

WWJ Case Study
strategy and buildout

Strategy and Setup

  • Dedicated Account Manager
  • Comprehensive On-boarding
  • Client Website Optimization
  • High Converting Landing Page Creation
Campaign Buildout Icon

Campaign Buildout

  • Search Ads
  • Re-targeting Ads
  • Display Ads
  • Video Ads
On-going Support and Optimization

Ongoing Support & Optimization

  • Daily Performance Monitoring
  • Weekly Keyword, Ad, Budget Optimization
  • Google Ads & Analytics Conversion Tracking
  • A/B Testing of Ads & Landing Pages
tracking and reporting icon

Tracking & Reporting

  • Real-Time Performance Reporting
  • Weekly Snapshot w Video Reviews
  • Monthly Detailed Reports
  • Immediate Communication On Strategy Changes

Google Ads Search Certified

Google Ads Display Certified

Google Ads Video Certified

Google My Business Certified

Google My Business Certified

analytics

Google Analytics Certified

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