If you’re like most small business owners, you’ve probably been told that you need to “get found online” or “build an online presence.” But what does that actually mean? And how do you do it? Most importantly, how do you do it without spending a fortune?
The good news is that it’s not as hard as you might think. With a little time, effort, and know-how, you can start driving organic traffic to your website and generating leads and sales on autopilot. Here’s how to transform from zero to 1,000 organic visits per month in less than a year.
- Do Your Keyword Research
If you want people to find your website, you need to make sure you’re using the right keywords. Keyword research is the process of finding and using relevant keywords that people are actually searching for. There are a number of different tools you can use for keyword research, but our favorite is Google’s Keyword Planner.
- Optimize Your Site for SEO
Once you’ve done your keyword research, it’s time to start optimizing your website for those keywords. That means including them in your page titles, metatags, headings, and throughout the body of your content. It also means making sure your site is fast, mobile-friendly, and easy to navigate.
- Publish High-Quality Content Regularly
One of the best ways to drive organic traffic to your website is by publishing high-quality content on a regular basis. We’re not talking about generic fluff pieces or rehashed press releases; we’re talking about helpful, informative articles that provide value to your readers and help position you as an expert in your field.
- Promote Your Content Through Email Marketing & Social Media
Once you’ve published your latest piece of amazing content, it’s time to promote it! The two best ways to do this are through email marketing and social media. If you have an email list, be sure to send out an announcement about your new article. And don’t forget to share it on all of your social media channels (Facebook, Twitter, LinkedIn) with a compelling call to action.
There’s no denying that organic traffic is the lifeblood of any online business. Without it, you simply won’t be able to compete in today’s hypercompetitive digital landscape. But just because organic traffic is important doesn’t mean it’s easy to come by. In fact, for most small businesses, it can feel pretty darn elusive.
Fortunately, there are a few tried-and-true methods you can use to transform from zero to 1,000 organic visits per month in less than a year—and we’ve outlined them all for you here. So what are you waiting for? Start putting these tips into action today and watch as your website quickly becomes a money-making machine!
