Mobile Devices: A Popular Way to Access The Internet
During the past decade, a revolution (of sorts) occurred in cyberspace. Following the release of the Apple iPhone, smartphones and other mobile gadgets gained immense popularity. Currently, large numbers of people view the Internet primarily with the assistance of small, compact screens.
The shift away from the use of computers and laptops impacted SEO profoundly. A few years ago, the large Google Search Engine revised its algorithm to give greater prominence to websites with pages that load and display well on mobile screens. This change caused businesses to devote more energy to creating web pages geared towards smartphones and tablets.
The Problem of Developing Fast Loading Web Pages For Small Screens
WordPress originated before the mobile technology revolution. This platform does permit the creation of pages for both stationary and mobile screens, however. Its flexibility contributes to utility. Today, WordPress websites facilitate diverse goals, including Ecommerce and Internet blogging.
One challenge most WordPress site owners share involves overcoming WordPress mobile load speed deficits for SEO purposes. While a considerable reduction in average page loading times has taken place during the past five years, this issue still concerns businesses seeking high SEO rankings. Google continues to emphasize fast page loading as desirable. The firm’s search engine algorithm prioritizes the loading of pages in mobile devices during indexing, in fact.
AMP: A Powerful Web Development Tool
One strategy that assists some WordPress websites in achieving improved SEO involves creating two websites, one for display on large screens and another, more streamlined, WordPress version designed for use by people accessing the Internet through mobile devices. The use of accelerated mobile pages (“AMP”) may prove helpful in the latter case.
The open source AMP project seeks to promote the ultra-fast loading of web pages on mobile screens. It utilizes streamlining to facilitate rapid displays. Since AMP won’t function well with extensive ads, especially JavaScript ads, its use proves problematic for some large WordPress websites using complex code and/or extensive backend software. It does accommodate skeletal “billboard style” WordPress sites.
About AMP
AMP assists WordPress sites using basic HTML and CSS. It may conflict with the use of extensive JavaScript. While the loss of ad revenues can pose a problem for some monetized WordPress websites, this streamlining does offer an incentive: the Google Search Engine recognizes the use of AMP pages and prioritizes them in its results.
Consequently, SEO benefits potentially derive from establishing accelerated mobile pages to assist customers using mobile devices. Adding AMP pages helps overcome problems caused by slow page loading.
The AMP WordPress Plugin
How can you utilize accelerated mobile pages to help speed the loading of your WordPress web pages on small mobile screens? The useful Official AMP Plugin For WordPress seeks to assist this process. It enables the /amp/ tag for WordPress websites.
Although it has not earned uniformly high ratings, it continues to undergo updating and has received over 400,000 installations. Research software compatibility issues carefully before installing any plugin on your WordPress website, of course. If questions arise, consider seeking knowledgeable IT support services.
Obtain Assistance For WordPress Website Support
Today, many owners and developers of WordPress sites struggle to create web pages that load quickly and display well on a variety of small screen mobile devices. By making use of WordPress helpdesk assistance, you’ll resolve many problems implementing this technology. The widespread popularity of smart phones impacts businesses relying upon WordPress websites today!
