Author Archive

Top Reasons to Have a PPC Landing Page

A PPC landing page is a page that is similar to the front page of your website in style, but you use it for your PPC campaigns. It is a standalone page dedicated to the promises you made in your PPC ad. Having a landing page gives visitors an experience that is straight forward. In […]

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Organic SEO vs. Local SEO

Even if you use a top SEO company to rank your business on search engines, it is beneficial to understand SEO. Search engine optimization is the idea that you can integrate keywords into your website so that robots sent out by search engines will notice the keywords and rank your website when someone searches for […]

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Your Ecommerce Website and Email Marketing

Setting up email marketing to work with your e-commerce website is an excellent way to bring potential and new customers back to your website for another visit. Consider using email marketing as part of your sales process so that you can leverage sales from multiple streams of visitors. Welcome Your New Visitors Whether you gain […]

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Simple and Highly Effective Web Design Tips

Sometimes building a website is a lot harder than it should be considering the audience. There are many studies about what people like and what people want in a website, and the results always point to simple tips that work great! Speed The faster your site is, the more people will stay on your site […]

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Get Rid of These Old SEO Tactics

There are so many tactics that started years ago, and still exist on websites and blogs all over the internet, that it is time to start weeding them out. Doing away with old SEO and elevating SEO practices to line up with modern-day rules and guidelines helps everyone create higher-quality websites. Keyword Stuffing If you […]

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How to Make Your Ecommerce Website More Visually Appealing

Making your eCommerce website visually appealing can feel like an impossible task when you have so many other priorities. The appeal of your website can make or break your business. Therefore, it is vital to make sure that you have a site that potential customers want to stay on as long as possible. If you […]

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Improve Your PPC Performance with Content Marketing!

One of the best ways to improve the traffic to your website is to combine content marketing with your PPC campaigns to improve your click-through rates. While this sounds like combining two different things that don’t go together, utilizing PPC with quality content can boost your website much better than not combining them. Fast Traffic […]

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Website Design Tips for Independent Creatives

Freelancing usually becomes a constant battle to get noticed and get the business needed to keep growing. People who love to work alone have all of the stresses and motivation of a small-business without the team behind them to make everything run smoothly. The key to having a prosperous experience as an independent creative is […]

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Local PPC Campaign Enhancements

If you plan on running a local PPC (pay-per-click) campaign for your business, there are a few add-ons or enhancements for Google AdWords that will make your campaign a pleasure to run. The more specific you are with your local PPC campaign, the closer you will get to your ideal consumer. Don’t Forget Your Location! […]

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How to Change Your SEO in 2019

Search Engine Optimization or SEO is always changing to cater to the standards and guidelines set forth by search engines. Keeping up with the new standards is the most important part of staying on the good side of modern SEO practices. Mobile-First Moble-first indexing is a setting to let Google know to index the mobile […]

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