A business that wants to get into the world of ecommerce has to take some basic things into consideration. Ecommerce...
Read More
Making an Ecommerce Website Work
Any business that wants to get into ecommerce has to consider what makes ecommerce sites good or bad. There are...
Read More
Does Local Matter in Ecommerce?
Ecommerce introduces a whole new element into marketing and sales. The playing field, of course, is global in just about...
Read More
Online sales will begin rebound in 2010, eMarketer says
NEW YORK U.S. retail e-commerce sales (excluding travel) will total nearly $132 billion in 2009, down about 0.4 percent from...
Read More
Affluents Keep E-commerce Afloat
The recession has hit the retail industry from all angles. U.S. retail e-commerce sales will shrink from $133.6 billion in...
Read More
Integrated Marketing Programs Shouldn’t Just Be For Fortune 500 Companies
Web design goes hand in hand with integrated marketing strategies. People focus so much on the web interface of their...
Read More
Marketing and IT Share the Responsibility of Online Security
A new study by the nonprofit Online Trust Alliance suggests that marketers are doing too little to protect the reputation...
Read More
Ford Uses Social Marketing to Launch the New Festiva
The euro Ford Festiva must be cooler than the US version we remember. In an aggressive social-media program that goes...
Read More
Interactive Ad Spending To Increase to 15% by 2013
This is great news for web designers, flash designers, and anyone else in the interactive space! The longstanding complaint in...
Read More
Microsoft plans to spend between $80 million and $100 million advertising its new search engine.
Google still holds the lead in search. Yahoo! is a distant second. Microsoft has languished in an even farther third...
Read More