Do Android or Apple users Spend More Money?

Web Design

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A study by Wolfgang Digital analyzed 31 million online sessions to compare spending habits of iPhone and Android users. The results revealed that iPhone users spent significantly more per transaction ($32.94) than Android users ($11.54). This finding suggests that marketing strategies should prioritize targeting iPhone users to maximize return on investment. The podcast episode offers advice on using Facebook and AdWords to effectively reach this demographic.

Post Written by Jim Clanin

Jim is a co-founder of DoubleDome and he brings his vast creative design skills and project management abilities to the firm by overseeing the creative and development teams and support services to ensure total client satisfaction. When he's away from his desk, he loves to play the drums at local events or see car shows with Chris. He also loves to travel with his wife and daughter and is an active in local community projects like the MLK, Jr. Service project.