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In this episode, we provide an overview of the new AdWords interface, highlighting its benefits and drawbacks. Key topics include:
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Pros of the New Interface:
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Enhanced Aesthetics: A brighter and more engaging design.
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Improved Dashboard Alerts: More noticeable performance change notifications.
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New Features: Introduction of tools like promotion extensions and audience manager for targeted campaigns.
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Cons of the New Interface:
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Column Resets: Necessity to reconfigure columns, as previous settings aren’t ported over.
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Learning Curve: Adjusting to the new layout and functionalities may require time.
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Tune in as we discuss these changes and offer insights on adapting to the updated AdWords platform.
